Observational skills: eye-openers for innovation

Purpose Observational tools offer the means to introduce new techniques into an organization, to skill individuals in new and different ways of seeing innovation possibilities. Design/methodology/approach The Six Looking Glasses method is a tool designed to improve observational skills, using a distinct set of “lenses.” The tool offers a set of perspectives for making insights about the operating environment, which employed repeatedly can enhance observational skills. Findings A key lesson to be learned from these three pivotal points in Starbucks’ history is: recognize that observation is the fountainhead from which any and all innovation takes place. Practical implications Much talk of innovation, with too little skilled observation, usually remains just talk.”” Originality/value All strategy and leadership depends on seeing the world as it truly is and imagining its most opportune possibilities and its serious risks. To innovate in this operating environment – its broader culture, its immediate business circumstances and those within its own company – requires the very best observational skills. The Six Looking Glasses provide a good start toward fulfilling that need.