Obtaining strategic advantage from being imitated : when can encouraging "clones" pay?
Kathleen R. Conner
| Year of publication: |
1995
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|---|---|
| Authors: | Conner, Kathleen R. |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 41.1995, 2, p. 209-225
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| Subject: | Imitationsstrategie | Imitation strategy | Innovation | Preismanagement | Pricing strategy | Marketingmanagement | Marketing management | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001179366