Older, richer, fitter : identifying the customer needs of Britain's ageing population
David Metz and Michael Underwood
| Year of publication: |
2005
|
|---|---|
| Authors: | Metz, David |
| Other Persons: | Underwood, Michael (contributor) |
| Publisher: |
London : Age Concern England |
| Subject: | Alternde Bevölkerung | Aging population | Ältere Menschen | Elderly people | Lebensstil | Lifestyle | Zielgruppe | Target group | Marketingmanagement | Marketing management | Großbritannien | United Kingdom |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | VII, 192 S. graph. Darst. 25cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-86242-383-X ; 978-0-86242-383-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002440163