Omnichannel retailing and post-pandemic recovery : building a research agenda
Giada Salvietti and Cristina Ziliani, Christoph Teller, Marco Ieva, Silvia Ranfagni
| Year of publication: |
2022
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|---|---|
| Authors: | Salvietti, Giada ; Ziliani, Cristina ; Teller, Christoph ; Ieva, Marco ; Ranfagni, Silvia |
| Published in: |
International journal of retail and distribution management. - Bingley : Emerald, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 50.2022, 8/9, p. 1156-1181
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| Subject: | Covid-19 | Literature review | Mixed-method study | Omnichannel retailing | Trends | Coronavirus | Multikanalvertrieb | Multichannel strategy | Bibliometrie | Bibliometrics | Beziehungsmarketing | Relationship marketing | Einzelhandel | Retail trade |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJRDM-10-2021-0485 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013398158