On the discursive contest of an international M&A relationship development process within financial services
Sabine Gebert Persson; Heléne Lundberg; Jörgen Elbe
| Year of publication: |
2014
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|---|---|
| Authors: | Gebert Persson, Sabine ; Lundberg, Heléne ; Elbe, Jörgen |
| Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 23.2014, 6, p. 1064-1073
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| Subject: | Business relationship | Discourse | Insurance companies' M&A | Legitimacy/delegitimacy | Media | Versicherung | Insurance | Finanzdienstleistung | Financial services | Diskurstheorie | Discourse theory | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Unternehmensnetzwerk | Business network |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010485059