On the Perceived Value of Money: The Reference Dependence of Currency Numerosity Effects
| Year of publication: |
2007
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| Authors: | Wertenbroch, Klaus ; Soman, Dilip ; Chattopadhyay, Amitava |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Chicago, Ill : Univ. of Chicago Press, ISSN 0093-5301, ZDB-ID 1886861. - Vol. 34.2007, 1, p. 1-10
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