On the relationship between perceived service quality, service loyalty and switching costs
| Year of publication: |
1998
|
|---|---|
| Authors: | Ruyter, Ko de ; Wetzels, Martin ; Bloemer, Josée |
| Published in: |
International journal of service industry management : IJSIM. - Bradford : Emerald, ZDB-ID 1041356x. - Vol. 9.1998, 5, p. 436-453
|