On the role of social media in the "responsible" food business : blogger buzz on health and obesity issues
Hsin-Hsuan Meg Lee; Willemijn Van Dolen; Ans Kolk
| Year of publication: |
2013
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|---|---|
| Authors: | Lee, Hsin-hsuan Meg ; Dolen, Willemijn M. van ; Kolk, Ans |
| Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 118.2013, 4, p. 695-707
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| Subject: | Blogging | Corporate responsibility | Food companies | Health | Obesity | Press releases | Social media | Social Web | Social web | Corporate Social Responsibility | Corporate social responsibility | Körpergewicht | Body weight | Gesundheit | Ernährungsverhalten | Eating habit | Gesundheitsrisiko | Health risk | Ernährungsindustrie | Food industry | Web 2.0-Technologien | Web 2.0 technologies | Öffentlichkeitsarbeit | Public relations | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010237030