One billion customers : lessons from the front lines of doing business in China
James McGregor
| Year of publication: |
2005
|
|---|---|
| Authors: | McGregor, James Louis |
| Publisher: |
London : Nicholas Brealey |
| Subject: | Business enterprises, Foreign | China | Government policy | Investments, Foreign | Commercial policy | Ausländisches Unternehmen | Auslandsinvestition | Marketing | Wirtschaftspolitik |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIX, 312 S. : Kt. 24cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 1-85788-358-6 |
| Classification: | Wirtschaftsentwicklung, Wirtschaftsstruktur: Allgemeines ; Außenwirtschaft: Allgemeines |
| Source: |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003998250