Online behavioral experience of Nigeria university students : customer expectation approach
Johnson Adeoti, Victor Okpanachi, Yinusa Olawale, Ebenezer Balogun
| Year of publication: |
2024
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|---|---|
| Authors: | Adeoti, Johnson Olabode ; Okpanachi, Victor ; Olawale, Y. A. ; Balogun, Ebenezer |
| Published in: |
Emerging Markets Journal : EMAJ. - Pittsburgh, Pa. : Univ., ISSN 2158-8708, ZDB-ID 2652243-3. - Vol. 14.2024, 2, p. 23-32
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| Subject: | Behavioural experience | Comparison and choice | Convenience | Customer expectation | Product credibility | Konsumentenverhalten | Consumer behaviour | Studierende | Students | Nigeria | Experiment | Beziehungsmarketing | Relationship marketing | Verhaltensökonomik | Behavioral economics | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.5195/emaj.2024.339 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015399673