Online entrepreneurial communication : mitigating uncertainty and increasing differentiation via Twitter
Eileen Fischer; A. Rebecca Reuber
| Year of publication: |
2014
|
|---|---|
| Authors: | Fischer, Eileen ; Reuber, A. Rebecca |
| Published in: |
Journal of business venturing. - New York, NY : Elsevier Science Publ., ISSN 0883-9026, ZDB-ID 633944-X. - Vol. 29.2014, 4, p. 565-583
|
| Subject: | Social media | Communications | Uncertainty reduction | Differentiation | Firm growth | Twitter | Communicative streams | Narratives | Symbolic actions | Social Web | Social web | Kommunikation | Communication | Risiko | Risk | Unternehmenswachstum | Interne Kommunikation | Internal communication |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010403001