Online-generated contents fostering travel destination image formation : evidence in Vietnam during COVID-19 pandemic recovery
Year of publication: |
2023
|
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Authors: | Minh-Tri Ha ; Thi Huong-Thanh Nguyen ; Tran, Minh-Tuan ; Nguyen, Son-Truong |
Published in: |
Journal for international business and entrepreneurship development : JIBED. - Genève [u.a.] : Inderscience Enterprises, ISSN 1747-6763, ZDB-ID 2447683-3. - Vol. 15.2023, 2, p. 295-323
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Subject: | COVID-19 | destination image formation | novelty | online-generated content | tourism | understandability | valence | Vietnam | Coronavirus | Viet Nam | Destinationsmanagement | Destination management | Urlaubsverhalten | Holiday behaviour | Tourismus | Tourism | Markenimage | Brand image |
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