Online reviews as a pacifying decision-making assistant
Loc Tuan Le, Pham Thi Minh Ly, Nhan Thanh Nguyen, Lobel Trong Thuy Tran
| Year of publication: |
2022
|
|---|---|
| Authors: | Loc Tuan Le ; Pham Thi Minh Ly ; Nhan Thanh Nguyen ; Lobel Trong Thuy Tran |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 64.2022, p. 1-13
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| Subject: | Online reviews | Online trust | Perceived effectiveness | Purchase behavior | Purchase intention | Use and gratification theory | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Virales Marketing | Viral marketing | Online-Marketing | Internet marketing | Social Web | Social web | Electronic Commerce | E-commerce | Kaufentscheidung | Purchase decision |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2021.102805 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013209524