Open book practices in buyer‐supplier relationships in India
Year of publication: |
2012
|
---|---|
Authors: | Kumra, Rajeev ; Agndal, Henrik ; Nilsson, Ulf |
Other Persons: | Seshadri, D.V.R. (ed.) |
Published in: |
Journal of Business & Industrial Marketing. - Emerald Group Publishing Limited, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 27.2012, 3, p. 196-210
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Open book policy | India | Buyer‐supplier relationships | Relationship marketing | Buyers | Buyer‐seller relationships |
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