Opera streaming : perceived value as an explanatory factor for loyalty and intention to attend an opera in an opera house
Yacine Ouazzani, Haydeé Calderón-García, Berta Tubillejas-Andrés
| Year of publication: |
2023
|
|---|---|
| Authors: | Ouazzani, Yacine ; Calderón Garcia, Haydée ; Tubillejas-Andrés, Berta |
| Subject: | Experience | loyalty | opera | perceived value | streaming | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Musikwirtschaft | Music industry | Musikveranstaltung | Musical performance | Kundenwert | Customer value | Kundenzufriedenheit | Customer satisfaction | Kulturmanagement | Cultural management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/0267257X.2022.2105936 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014299302