Operationalizing Psychic Distance: A Revised Approach
| Year of publication: |
2007
|
|---|---|
| Authors: | Brewer, Paul A. |
| Published in: |
Journal of international marketing. - Chicago, Ill. : Assoc., ISSN 1069-031X, ZDB-ID 9155089. - Vol. 15.2007, 1, p. 44-66
|