Optimal distinctiveness across different benchmarks : implications for platform complementors to strategically position new products
Ji Xia, Jiexiang Wang, Huaguang Hu, Shuang Liu
| Year of publication: |
2024
|
|---|---|
| Authors: | Xia, Ji ; Wang, Jiexiang ; Hu, Huaguang ; Liu, Shuang |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 2013438-1. - Vol. 183.2024, Art.-No. 114846, p. 1-23
|
| Subject: | Digital platform | Optimal distinctiveness | Platform complementor strategy | Positioning benchmark | Digitale Plattform | Benchmarking | Netzwerkökonomik | Network economics |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2024.114846 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015141737