Optimal pricing and trade-in policies in a dual-channel supply chain when considering market segmentation
Lipan Feng, Yongjian Li, Fangchao Xu and Qianzhou Deng
| Year of publication: |
2019
|
|---|---|
| Authors: | Feng, Lipan ; Li, Yongjian ; Xu, Fangchao ; Deng, Qianzhou |
| Subject: | dual-channel | market segmentation | pricing | Supply chain management | trade-in policies | Lieferkette | Supply chain | Marktsegmentierung | Market segmentation | Preismanagement | Pricing strategy | Lieferantenmanagement | Supplier relationship management | Spieltheorie | Game theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/00207543.2018.1551636 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012193231