Extent: | 1 Online-Ressource (68 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments July 24, 2018 erstellt |
Other identifiers: | 10.2139/ssrn.3062209 [DOI] |
Classification: | D03 - Behavioral Economics; Underlying Principles ; D81 - Criteria for Decision-Making under Risk and Uncertainty ; M3 - Marketing and Advertising |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012932308