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A convex optimization approach to modeling consumer heterogeneity in conjoint estimation
Evgeniou, Theodoros, (2006)
First equals most important? : order effects in vignette-based measurement
Auspurg, Katrin, (2012)
The number of choice tasks and survey satisficing in conjoint experiments
Bansak, Kirk, (2017)
Disjunctions of conjunctions, cognitive simplicity, and consideration sets
Hauser, John R., (2010)
Hauser, John R., (2016)
Estimation of Risk and Time Preferences : Response Error, Heterogeneity, Adaptive Questionnaires, and Experimental Evidence from Mortgagers
Toubia, Olivier, (2011)