Optimizing customer's selection for configurable product in B2C e-commerce application
Xinggang Luo; Yiliu Tu; Jiafu Tang; C. K. Kwong
| Year of publication: |
2008
|
|---|---|
| Authors: | Luo, Xinggang ; Tu, Yiliu ; Tang, Jiafu ; Kwong, C. K. |
| Published in: |
Computers in industry : an international journal. - Amsterdam : Elsevier, ISSN 0166-3615, ZDB-ID 445630-0. - Vol. 59.2008, 8, p. 767-776
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| Subject: | Electronic Commerce | E-commerce | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003769224