Option and component bundling under demand risk : mass customization strategies in the automobile industry
Ralph Fürderer
| Year of publication: |
1996
|
|---|---|
| Authors: | Fürderer, Ralph |
| Publisher: |
Wiesbaden : Dt. Univ.-Verl. [u.a.] |
| Subject: | Produktionssystem | Manufacturing system | Kfz-Industrie | Automotive industry | Produktdifferenzierung | Product differentiation | Kraftfahrzeugteile | Automotive parts | Kfz-Markt | Automotive market | Leistungsbündel | Bundling strategy | Mathematische Optimierung | Mathematical programming | Theorie | Theory |
| Description of contents: | Table of Contents [d-nb.info] |
| Extent: | X, 145 S. : graph. Darst |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included ; Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Zugl.: Koblenz, Wiss. Hochsch. für Unternehmensführung, Diss., 1995 |
| Notes: | Literaturverz. S. 135 - 145 |
| ISBN: | 3-8244-6279-6 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000930851