Out of Sight, Out of Mind: An Exploratory Examination of Institutionalization and Consumption
| Year of publication: |
1996
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| Authors: | Cornwell, T.Bettina ; Gabel, Terrance G. |
| Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 831633. - Vol. 15.1996, 2, p. 278-295
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