Outlier robust analysis of long-run marketing effects for weekly scanning data
| Year of publication: |
1999
|
|---|---|
| Authors: | Franses, Philip Hans ; Kloek, Teun ; Lucas, André |
| Published in: |
Journal of econometrics. - Amsterdam [u.a.] : Elsevier, ISSN 0304-4076, ZDB-ID 1848616. - Vol. 89.1999, 1, p. 293-316
|