Overcoming the negative role of nostalgia in consumer reactions to automated products
Patrick Kremer, Sven Feurer, Ju-Young Kim, Steve Hoeffler
| Year of publication: |
2022
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|---|---|
| Authors: | Kremer, Patrick ; Feurer, Sven ; Kim, Ju-Young ; Hoeffler, Steve |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Wiley-Blackwell, ISSN 1540-5885, ZDB-ID 2012544-6. - Vol. 39.2022, 6, p. 871-890
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| Subject: | consumer | innovation resistance | nostalgia | product automation | Konsumentenverhalten | Consumer behaviour | Automatisierung | Automation | Innovation | Produktentwicklung | New product development |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/jpim.12641 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013465346