Packaging-free practices in food retail : the impact on customer loyalty
Belem Barbosa, Alireza Shabani Shojaei and Hugo Miranda
| Year of publication: |
2023
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|---|---|
| Authors: | Barbosa, Belem ; Shabani Shojaei, Alireza ; Miranda, Hugo |
| Published in: |
Baltic journal of management : BJM. - Bradford : Emerald, ISSN 1746-5273, ZDB-ID 2241820-9. - Vol. 18.2023, 4, p. 474-492
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| Subject: | Brand image | Brand trust | Corporate social responsibility | Customer loyalty | Customer satisfaction | Packaging-free products | Supermarkets | Sustainability | Unpackaged products | Lebensmitteleinzelhandel | Food retailing | Corporate Social Responsibility | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Konsumentenverhalten | Consumer behaviour | Markenimage | Firmenimage | Corporate reputation | Markenführung | Brand management | Vertrauen | Confidence | Kundenbindung | Customer retention | Deutschland | Germany | Markenartikel | Brand |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/BJM-10-2022-0386 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014380978