Paid or free? : the manufacturer's revenue strategy in response to the developer's entry in technology platform market
Year of publication: |
2024
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Authors: | Zha, Yong ; Liu, Haonan ; Li, Quan ; Wu, Xiangxiang |
Published in: |
IEEE transactions on engineering management : EM ; a publication of the IEEE Engineering Management Society. - New York, NY : IEEE, ISSN 1558-0040, ZDB-ID 2021741-9. - Vol. 71.2024, p. 6160-6172
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Subject: | Manufacturer-developer supply chain | market entry | revenue model | technology platform market | Markteintritt | Market entry | Lieferkette | Supply chain | Netzwerkökonomik | Network economics | Fertigungsprogramm | Master production schedule |
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