Paradigm, methodology and method : intellectual integrity in consumer scholarship
Sue L. T. McGregor and Jennifer A. Murnane
| Year of publication: |
2010
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|---|---|
| Authors: | McGregor, Sue L. T. ; Murnane, Jennifer A. |
| Published in: |
International journal of consumer studies. - Oxford [u.a.] : Blackwell Science, ISSN 1470-6423, ZDB-ID 2045189-1. - Vol. 34.2010, 4, p. 419-427
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| Subject: | Verbraucher | Consumers | Forschung | Research |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003997176