Paragons of sustainability: transforming luxury markets through value-in-impact : insights from an Ecuadorian artisan chocolate case study
Attila Pohlmann, Diego Grijalva, Fabrizio Noboa and Johanna Andrango
| Year of publication: |
2023
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|---|---|
| Authors: | Pohlmann, Attila ; Grijalva, Diego ; Noboa S, Fabrizio ; Andrango, Johanna |
| Published in: |
Journal of research in marketing and entrepreneurship. - Bingley : Emerald, ISSN 1471-521X, ZDB-ID 2524213-1. - Vol. 25.2023, 1, p. 103-126
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| Subject: | Institutions | Luxury marketing | Marketing/entrepreneurship interface | Service-dominant logic | Strong vs weak sustainability | Sustainability | Luxusgüter | Luxury goods | Nachhaltige Entwicklung | Sustainable development | Marketing | Nachhaltigkeit | Marketingtheorie | Marketing theory | Service-Dominant Logic |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JRME-01-2022-0009 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014295093