Participatory Research Methods for Subsistence Consumers
| Year of publication: |
2007
|
|---|---|
| Authors: | McKenzie Abbey, Edward ; Attaran, Sharmin |
| Published in: |
Product and market development for subsistence marketplaces. - Amsterdam : Elsevier/JAI, ISBN 1-84950-477-6. - 2007, p. 151-169
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | Wissenschaftliche Methode | Scientific method | Indien | India | Subsistenzwirtschaft | Subsistence economy | Bürgerbeteiligung | Public participation |
| Description of contents: |
Most of the people in the world are poor, so if we knew the economics of being poor we would know much of the economics that really matters.T.W. Schultz, Nobel Prize Lecture 1980
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