Peer-to-peer accommodation experience and guest actual recommendations : a novel mixed-method approach
Year of publication: |
2021
|
---|---|
Authors: | Zhu, Jingjie ; Cheng, Mingming ; Li, Zhiyong |
Published in: |
Tourism management perspectives : TMP. - Amsterdam [u.a.] : Elsevier, ISSN 2211-9736, ZDB-ID 2672710-9. - Vol. 38.2021, p. 1-8
|
Subject: | Actual recommendation | Airbnb | Guest experience | Online reviews | Sentiment analysis | Konsumentenverhalten | Consumer behaviour | Personalisierung | Personalization | Hotellerie | Hotel industry | Emotion | Kundenzufriedenheit | Customer satisfaction | Virales Marketing | Viral marketing | Online-Handel | Online retailing | Social Web | Social web | Experiment |
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