Perceived marketing-sales relationship effectiveness : a matter of justice
John Hulland; Gergana Y. Nenkov; Donald W. Barclay
| Year of publication: |
2012
|
|---|---|
| Authors: | Hulland, John ; Nenkov, Gergana Y. ; Barclay, Donald W. |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 40.2012, 3, p. 450-467
|
| Subject: | Verhalten in Organisationen | Organizational behaviour | Verkauf | Selling | Marketing | Arbeitsbeziehungen | Employment relations | Austauschtheorie | Social exchange theory | Marktforschung | Market research |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009548612