Perceptions of Offensive Advertising Elements: A China-U.S. Comparison
| Year of publication: |
2008
|
|---|---|
| Authors: | Waller, David ; Christy, Timothy ; Fam, Kim-Shyan |
| Published in: |
Journal of East-West business. - Philadelphia, Pa : Routledge, Taylor & Francis Group, ISSN 1066-9868, ZDB-ID 1280549x. - Vol. 14.2008, 3-4, p. 325-344
|