Perceptions of sustainability vs. quality features : an experimental study on young consumers' quality perceptions of foods and beverages
Year of publication: |
2023
|
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Authors: | Walter, Goetz ; Leser, Selina ; Ottmann, Hannes ; Hartmann, Kim |
Published in: |
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis. - St. Gallen : Thexis Verlag, ISSN 1865-6544, ZDB-ID 2412643-3. - Vol. 40.2023, 2, p. 36-42
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Subject: | Produktqualität | Product quality | Konsumentenverhalten | Consumer behaviour | Wahrnehmung | Perception | Experiment | Lebensmittel | Food | Jugendliche | Youth | Ernährungsindustrie | Food industry | Qualitätsmanagement | Quality management | Lebensmittelsicherheit | Food safety |
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