PERFORMANCE MANAGEMENT AND KEY PERFORMANCE INDICATORS FOR HIGHER EDUCATION INSTITUTIONS IN SERBIA

Higher education is enduring fundamental changes - universities are experimenting with new ways of funding and forging partnerships with private companies, competition is fiercer than ever before. All these changes indicate that higher education is becoming an industry. Thus, in order to succeed, institutions of higher education, just like profit oriented organizations, have to know how to enhance an manage their performance. The paper depicts the process of defining key performance indicators for higher education institutions in Serbia. Once determined, key performance indicators become a basis for improving control of use of organizational resources, quality of business results and for aligning business strategy with business technology.