Performance of restaurants : recognizing competitive intensity and differentiation strategies
Collins Kankam-Kwarteng, Barbara Osman, Stephen Acheampong
| Year of publication: |
2020
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|---|---|
| Authors: | Kankam-Kwarteng, Collins ; Osman, Barbara ; Acheampong, Stephen |
| Published in: |
Journal of Tourism, Heritage & Services Marketing : JTHSM. - Thessaloniki : [Verlag nicht ermittelbar], ISSN 2529-1947, ZDB-ID 2889493-5. - Vol. 6.2020, 3, p. 25-34
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| Subject: | differentiation strategies | competitive intensity | restaurant performance | Gastronomie | Restaurant industry | Wettbewerbsstrategie | Competitive strategy | Wettbewerb | Competition | Produktdifferenzierung | Product differentiation | Unternehmenserfolg | Firm performance | Strategisches Management | Strategic management | Internationaler Wettbewerb | International competition |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.5281/zenodo.4059386 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012506350