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Advertising procedures and practices of agricultural commodity promotion groups
Frye, Robert E., (1962)
A study of the advertising process and its influence on consumer behaviour
Clement, Wendell Emile, (1967)
Gemeinschaftswerbung auf Agrarmärkten : eine Meta-Analyse
Hoff, Klaus, (1996)
Consumer behavior : an annotated bibliography with special emphasis on the food purchase situation
Wolfson, Joel, (1963)