Planning and managing public relations campaigns
Anne Gregoy
| Year of publication: |
2000 ; 2. ed.
|
|---|---|
| Authors: | Gregory, Anne |
| Publisher: |
London : Kogan Page |
| Subject: | Öffentlichkeitsarbeit | Werbekampagne | Werbeplanung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 184 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-7494-2991-7 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004775494