Platform products : theory and evidence from international practice linking manufacturing, marketing, and product design
K. Ravi Kumar and George C. Hadjinicola
| Year of publication: |
2004
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|---|---|
| Authors: | Kumar, K. R. ; Hadjinicola, George C. |
| Published in: |
Managing business interfaces : marketing, engineering, and manufacturing perspectives. - Boston, Mass. [u.a.] : Kluwer Academic Publ., ISBN 1-4020-7614-2. - 2004, p. 277-309
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| Subject: | Produktgestaltung | Product design | Industrie | Manufacturing industries | Welt | World | Theorie | Theory | Produktivität | Productivity |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001976865