PLS path modeling and evolutionary segmentation
Christian M. Ringle; Marko Sarstedt; Rainer Schlittgen; Charles R. Taylor
| Year of publication: |
2013
|
|---|---|
| Authors: | Ringle, Christian M. ; Sarstedt, Marko ; Schlittgen, Rainer ; Taylor, Charles Robert |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 66.2013, 9, p. 1318-1324
|
| Subject: | Pfadabhängigkeit | Path dependence | Partielle kleinste Quadrate | Partial least squares | Evolutionärer Algorithmus | Evolutionary algorithm | Strukturgleichungsmodell | Structural equation model | Marktforschung | Market research |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009756046