PLS-SEM : indeed a silver bullet
Joe F. Hair, Christian M. Ringle, and Marko Sarstedt
| Year of publication: |
2011
|
|---|---|
| Authors: | Hair, Joseph F. ; Ringle, Christian M. ; Sarstedt, Marko |
| Published in: |
Journal of marketing theory and practice. - Statesboro, GA : Assoc., ISSN 1069-6679, ZDB-ID 2034622-0. - Vol. 19.2011, 2, p. 139-151
|
| Subject: | Statistische Methode | Statistical method | Strukturgleichungsmodell | Structural equation model | Korrelation | Correlation | Partielle kleinste Quadrate | Partial least squares | Bewertung | Evaluation | Vergleich | Comparison | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008989408