Position-Dependent order effects on the prediction of consumer preferences in repeated choice experiments
Ying (Jessica) Cao, John Cranfield and Tina Widowski
| Year of publication: |
January 2018
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|---|---|
| Authors: | Cao, Ying ; Cranfield, John A. L. ; Widowski, Tina |
| Published in: |
Applied economics. - Abingdon : Routledge, ISSN 0003-6846, ZDB-ID 280176-0. - Vol. 50.2018, 3, p. 287-302
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| Subject: | Repeated choice experiments | order effects | choice modelling | marketing | Experiment | Konsumentenverhalten | Consumer behaviour | Diskrete Entscheidung | Discrete choice | Zahlungsbereitschaftsanalyse | Willingness to pay | Präferenztheorie | Theory of preferences | Offenbarte Präferenzen | Revealed preferences |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/00036846.2017.1321836 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011846818