Positioning for professionals : how professional knowledge firms can differentiate their way to success
by Tim Williams
| Year of publication: |
2010
|
|---|---|
| Authors: | Williams, Tim |
| Publisher: |
Hoboken, N.J. : Wiley |
| Subject: | Unternehmen | Markenpolitik | Erfolgsfaktor | Branding (Marketing) | Success in business. |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIX, 188 S.: graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-470-58715-7 ; 0-470-58715-6 |
| Source: |
Persistent link: https://www.econbiz.de/10008686870