Post COVID-19 online shopping in South Africa : a mediation analysis of customer satisfaction on e-service quality and purchase intention
Year of publication: |
2023
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Authors: | Mtotywa, Matolwandile Mzuvukile ; Kekana, Charles |
Published in: |
African journal of science, technology, innovation and development : AJSTID. - London : Routledge, Taylor & Francis, ISSN 2042-1346, ZDB-ID 2744522-7. - Vol. 15.2023, 5, p. 533-546
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Subject: | customer satisfaction | electronic service quality | importance-performance analysis | online shopping | purchase intention | South Africa | Online-Handel | Online retailing | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Südafrika | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Coronavirus |
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