Potential absorptive capacity and performance of Vietnamese contract manufacturing exporters : mediating factors in entrepreneurial marketing behaviour
Thao Kim Nguyen, Revti Raman Sharma and Dave Crick
| Year of publication: |
2021
|
|---|---|
| Authors: | Nguyen, Thao Kim ; Sharma, Revti Raman ; Crick, Dave |
| Published in: |
Journal of strategic marketing. - London : Routledge, ISSN 1466-4488, ZDB-ID 2020800-5. - Vol. 29.2021, 1, p. 47-70
|
| Subject: | Absorptive capacity | contract manufacturing exporters | information technology capability | performance | Vietnam | Viet Nam | Außenhandel mit Industriegütern | Manufactures trade | Absorption | Unternehmenserfolg | Firm performance | Informationstechnik | Information technology | Industrie | Manufacturing industries | Export |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/0965254X.2019.1619090 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012424707