Power-imbalanced relationships in the dyadic food chain : an empirical investigation of retailers' commercial practices with suppliers
Year of publication: |
2015
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Authors: | Maglaras, George ; Bourlakis, Michael ; Fotopoulos, Christos V. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 48.2015, p. 187-201
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Subject: | Power-imbalanced relationships | Dyad | Food supply chain | Commercial practices | Lieferantenmanagement | Supplier relationship management | Lieferkette | Supply chain | Ernährungsindustrie | Food industry | Lebensmittelhandel | Food trade | Beziehungsmarketing | Relationship marketing | Lebensmitteleinzelhandel | Food retailing |
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