Power of sentiment expressions on peer-to-peer rental platforms : a mixed-method approach
Xi Zhang, Xin Wei, Te Zhang, Sai Liang, Yao Ma, and Rob Law
| Year of publication: |
2024
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| Authors: | Zhang, Xi ; Wei, Xin ; Zhang, Te ; Liang, Sai ; Ma, Yao ; Law, Rob |
| Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1552-6763, ZDB-ID 2036634-6. - Vol. 63.2024, 2, p. 428-446
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| Subject: | sentiment expressions | seller-generated content | online review | Airbnb | trust | Digitale Plattform | Digital platform | Emotion | Vertrauen | Confidence | Social Web | Social web | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Virales Marketing | Viral marketing | Share Economy | Sharing economy | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/00472875231158598 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014582247