Practice co-evolution : collaboratively embedding artificial intelligence in retail practices
Francesca Bonetti, Matteo Montecchi, Kirk Plangger, Hope Jensen Schau
| Year of publication: |
2023
|
|---|---|
| Authors: | Bonetti, Francesca ; Montecchi, Matteo ; Plangger, Kirk ; Schau, Hope Jensen |
| Published in: |
Journal of the Academy of Marketing Science. - Dordrecht : Springer Netherlands, ISSN 1552-7824, ZDB-ID 2067360-7. - Vol. 51.2023, 4, p. 867-888
|
| Subject: | Artificial intelligence (AI) | Knowledge transfer | Practice co-evolution | Practice enablement | Practice theories | Retail | Künstliche Intelligenz | Artificial intelligence | Wissenstransfer | Einzelhandel | Retail trade | Wissensmanagement | Knowledge management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s11747-022-00896-1 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014326658