Predicting customer engagement behaviour : the mediating role of hotel functional quality in the Vietnamese hotel industry
Year of publication: |
2022
|
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Authors: | Khalifa, Gamal S. A. ; Nguyen Vu Hieu Trung ; Md Sazzad Hossain |
Published in: |
International journal of services and operations management : IJSOM. - Genève : Inderscience Enterprises, ISSN 1744-2389, ZDB-ID 2205101-6. - Vol. 43.2022, 3, p. 312-337
|
Subject: | CEB | customer engagement behaviour | customer involvement | functional quality | hospitality | Beziehungsmarketing | Relationship marketing | Hotellerie | Hotel industry | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Kundenintegration | Customer integration | Vietnam | Viet Nam | Kundenzufriedenheit | Customer satisfaction | Krankenhaus | Hospital |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | 10.1504/IJSOM.2020.10035316 [DOI] 10.1504/IJSOM.2022.126979 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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