Predicting purchase behaviour of Indonesian and French Muslim consumers : insights from a multi-group analysis
Year of publication: |
2023
|
---|---|
Authors: | Firdaus, Farah Syahida ; Ikhsan, Ridho Bramulya ; Fernando, Yudi |
Published in: |
Journal of Islamic marketing. - Bingley : Emerald, ISSN 1759-0841, ZDB-ID 2553045-8. - Vol. 14.2023, 5, p. 1229-1259
|
Subject: | Emotional value | Halal-labelled food | Image | Multi-group analysis | Purchase behaviour | Spirituality | Trust | Konsumentenverhalten | Consumer behaviour | Frankreich | France | Emotion | Vertrauen | Confidence | Indonesien | Indonesia | Spiritualität |
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